Anna Ehler
Anna Ehler
Society Marketing

In a follow up to our popular post on tips for using surveys to better understand your membership, we spoke again with Joe Stephan from Broadview Analytics to take a deeper look at how sophisticated analysis can help you offer the right range of benefits to meet diverse member needs.



Listen to the previous episode: 3 Things Societies Can Do to Promote Research Integrity


You can also listen to this episode and others – including how governments are driving open science and how to make sense of science for the public – by going to iTunes and subscribing to the Wiley Society Podcast.